ASBIS Group, a leading value-added distributor, developer and provider of ICT and IoT products, solutions and services in the growing markets of Europe, Middle East and Africa (EMEA), is strengthening its product portfolio in the Middle East and North Africa (MENA) region with the introduction of iiyama products in these markets. The Group has extended its ongoing distribution agreement with iiyama in other markets to the MENA region.
Under the terms of the extended agreement, ASBIS will distribute iiyama’s comprehensive range of products, including: desktop monitors, gaming displays, advanced touch screens and large format displays. This collaboration aims to increase access to cutting-edge visual technologies in key economic sectors such as education, retail, corporate, hospitality and healthcare.
To date, ASBIS has distributed iiyama products in four countries: Bosnia, Serbia, Cyprus and Croatia.
Founded over 50 years ago in Japan, iiyama is a global pioneer in high-performance display technology. Renowned for its innovation, reliability and ergonomic design, iiyama offers solutions including desktop monitors, ultra-fast refresh rate gaming displays, touch screens and large format displays for interactive and professional use. Trusted in industries from education and healthcare to digital signage and corporate collaboration, iiyama continues to lead the future of visual communications.
“We are delighted to welcome iiyama to our network of world-leading suppliers. This partnership underscores our commitment to delivering exceptional technology solutions to our partners and customers across the region. iiyama’s advancements in display technology are in line with our strategic goals of market growth and digital transformation,” – said Hesham Tantawi, vice president of ASBIS Middle East.
