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Klaudia Ciesielska

Redaktor Brandsit

OVHcloud Startup Program is 10 years old – 5,000 startups, €100,000 of support and the new Impact 2035 Challenge

OVHcloud is celebrating the 10th anniversary of its Startup Programme. Valued for its effective technology and mentoring support,…

How to increase IT sales in the SME sector? KPMG segment analysis

Small and medium-sized enterprises account for 99.8% of all active companies in Poland. Although they are the foundation…

IT outsourcing in Poland: fashion, necessity or trap?

IT outsourcing, at its core, is a strategic partnership where organisations outsource the management, development or maintenance of…

Both scary and funny. Elon Musk’s argument with Donald Trump shows that the internet is ahead of diplomacy

Elon Musk 's public argument with Donald Trump is not only a media spectacle, but also a signal…

Will energy costs halt AI development in Poland? – analysis 2025

Artificial intelligence(AI) is revolutionising the global economy, becoming a key competitive advantage for businesses. The pace of its…

The cloud is attracting Polish companies. How are global and local providers responding to demand?

Poland is not only chasing Europe in terms of digitalisation - it is starting to overtake it. According…

Edge computing as the new cost of ESG. Why green IT transformation may be more expensive before it becomes cheaper

Edge computing is increasingly appearing in companies' strategies as a response to operational and environmental needs. But is…

Cyber paradox: Why, despite billions for cyber security, are companies increasingly vulnerable?

Today's digital landscape presents business leaders with a paradox: despite increasing investment in cyber security, the number and…

Digital infrastructure boom – how increased investment in data centres correlates with demand for IT integrator services

Today's digital economy is experiencing an unprecedented acceleration, referred to as the 'digital infrastructure boom'. This phenomenon is…

Google DeepMind chief warns – AI will take away people’s jobs faster than you think

In a tech world where an excess of information hype often dilutes the importance of statements, the voice…

Digital twins and IIoT – a new industry standard that accelerates, not experiments

The Industrial Internet of Things (IIoT) and digital twins were treated as a technological curiosity only a few…

Managed services need a new model. AI is already writing it

Managed services are currently undergoing their biggest transformation since the emergence of the MSP model. MSPs are operating…

Competency gap in IT – how many IT specialists per 1000 companies in Poland?

The skills gap in IT is becoming one of the main challenges for the Polish economy, especially in…

Enterprise instead of masses – Brand24 moves away from economies of scale and looks for profit in fewer customers

After a dynamic 2023, Brand24 closes 2024 with a marked decline in net profit and operating profit, but…

Piotr Baca promoted to Managing Director CEE at Brother

At the beginning of April, Brother is reorganising its management structure in the CEE region. Piotr Baca, previously…

Arm wants half of the data centre market. Will AI help it achieve this

Until a few years ago, Arm was mainly associated with energy-efficient chips for smartphones. Today, the British company…

Huawei grows faster, but earns less. Net profit down 28%

Huawei closed 2024 with its strongest revenue growth in five years, but net profit fell by more than…

Don’t assume in advance that everything in the company works, just because your technology works – Dr Chrystian Poszwinski, HWF Partners

The M&A market in the IT sector in Central and Eastern Europe is evolving dynamically, with key trends…

Cyber security for NAS devices: How Synology simplifies data protection

While the risk of cyber attacks is increasing, data protection has become a priority for businesses and individual…

“Poland is a key market for us with the potential to become the technology hub of the CEE region.” – Ilona Tomaszewska, Microsoft

Artificial intelligence is developing at a rapid pace and its impact on various sectors of the economy is…

Bots versus businesses – Artur Cyganek of BotGuard on the real cost of bad bots to businesses

Today's internet is facing a rising tide of unwanted traffic generated by bots. According to Imperva's 'Bad Bot…