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Klaudia Ciesielska

Redaktor Brandsit

Piotr Baca promoted to Managing Director CEE at Brother

At the beginning of April, Brother is reorganising its management structure in the CEE region. Piotr Baca, previously…

Arm wants half of the data centre market. Will AI help it achieve this

Until a few years ago, Arm was mainly associated with energy-efficient chips for smartphones. Today, the British company…

Huawei grows faster, but earns less. Net profit down 28%

Huawei closed 2024 with its strongest revenue growth in five years, but net profit fell by more than…

Don’t assume in advance that everything in the company works, just because your technology works – Dr Chrystian Poszwinski, HWF Partners

The M&A market in the IT sector in Central and Eastern Europe is evolving dynamically, with key trends…

Cyber security for NAS devices: How Synology simplifies data protection

While the risk of cyber attacks is increasing, data protection has become a priority for businesses and individual…

“Poland is a key market for us with the potential to become the technology hub of the CEE region.” – Ilona Tomaszewska, Microsoft

Artificial intelligence is developing at a rapid pace and its impact on various sectors of the economy is…

Bots versus businesses – Artur Cyganek of BotGuard on the real cost of bad bots to businesses

Today's internet is facing a rising tide of unwanted traffic generated by bots. According to Imperva's 'Bad Bot…

Success in a demanding market requires close partnerships – Miroslaw Pisaniec, Schneider Electric

The technology market is developing at a dizzying pace, which poses many challenges for its participants, especially in…

The key to controlling chaos in IT – Maciej Żwirski, Deloitte on DevEx

Brandsit: What factors contributed to the concept of DevEx? Is it a response to any specific challenges in…

“In cyber security, we need to be up to date”. – Marcin Krzemieniewski, IT Solution Factor

BrandsIT: What are the biggest cyber threats currently facing Polish companies and how have they changed in recent…

Integrating technology in construction: the technological future of settlements – interview with Anita Makowska, Archicom

Klaudia Ciesielska, BrandsIT: Technology is taking up more and more space in our lives. Let's refer to strictly…

Robots, AI and people – Olga Złotnicka on the culture of innovation at Orange Polska

In order to provide the best experience for customers and employees, it is necessary to implement digital tools…

Digitisation strategies: How universities can prepare for the future – interview with Michal Ledzion, Iron Mountain

Klaudia Ciesielska, Brandsit: During the pandemic period, there was a noticeable increase in interest in digitalisation among companies…

5 questions for Rafal Baranski, CEO of braf.tech – Whistleblowers are seen as whistleblowers, which is not conducive to building a culture of transparency

Whistleblowing, i.e. the reporting of legal violations and unethical practices in organisations, has become one of the most…

“The future of printing is intelligent process automation.” Dariusz Szwed of Canon on key trends in the print industry

Nowadays, with documents and office processes playing a key role in the functioning of businesses, the print industry…

5 questions for Konrad Weiske, Vice President of SoDA – The IT job market will change as more money enters the industry

In a time of dynamic change, the IT sector is constantly evolving and the job market in this…

Algorithms are part of our everyday life – Jakub Masłowski, Żabka Future

The digital transformation of the retail industry is a broad topic. Retailers are increasingly turning to digital solutions,…

We urgently need a smart grid – about the future of Poland’s energy sector. Interview with Tomasz Widomski, Elproma

The transformation of the Polish power sector is accelerating, driven by the growing share of renewable energy sources…

Florian Bettges, HPE: “Everything we do at HPE at the end refers to HPE GreenLake”.

"The cloud is not a destination, it's an experience." - says Florian Bettges, HPE GreenLake Category Lead, Central…

“It is the people who are most important in digital transformation”. – Interview with Anna Tarach-Pawlicka, PrivMX

After a difficult 2022, we enter the next year with hope. What awaits us in the next year…

5 questions for Zbigniew Bigaj, Blulog

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