Natalia Zębacka

Redaktor Brandsit

Gartner warns – 40% of SAP ECC users have no plans to migrate despite 2027 deadline

The approaching deadline for the end of support for legacy systems presents European management boards with a brutal…

The Claude effect: Will Anthropic’s new plug-ins sink traditional software?

Investors have stopped turning a blind eye to the enormous costs of implementing artificial intelligence, which has triggered…

Musk’s fortress: How the SpaceX and xAI merger bypasses debt and regulators

The structure of the SpaceX and xAI merger is a precise legal maneuver that allows Elon Musk to…

The $200bn bill. Why has the market stopped taking Amazon’s word for it?

The sharp decline in Amazon's share price following the announcement of record investment plans has exposed Wall Street's…

The end of the era of cheap smartphones? Qualcomm and Arm pay the price for supply crisis

The sharp decline in Qualcomm and Arm Holdings shares revealed a painful truth about the modern supply chain:…

Market cools enthusiasm towards AMD

The sharp 13% correction in AMD's share price exposed the growing gap between ambitious promises in the field…

Polish drones outside the Drone Dominance programme: what does this mean for Sygnis?

The road to American defense contracts is rarely straightforward, as Warsaw-based Sygnis has just discovered following the announcement…

Action S.A. opens the year with double-digit growth

The start of the year for Action S.A. confirms that the company is successfully combining dynamic sales growth…

Microsoft Poland bets on veterans. Strategic castling in the shadow of the race for AI

Microsoft Poland is focusing on internal promotions of proven leaders to cement its position in key market segments.…

The big leak from small screens. The smartphone is the weakest link in the payment chain

The rapid shift of Polish consumers towards m-commerce has made smartphones the central point of contact with capital,…

Foldable iPhone finally has a release date, but the price for innovation will be high

Apple is deliberately breaking with its previous release cycle, opting for a radical selection of products in order…

End of the honeymoon: Why doesn’t Nvidia want to give OpenAI $100 billion?

Nvidia's decision to suspend its massive cash injection into OpenAI signals that the phase of unconditional enthusiasm in…

$2 billion in play. Google has avoided a financial knockout in a privacy dispute

Alphabet has successfully averted the specter of a multi-billion dollar fine by winning a crucial battle for the…

Polish tech-retail under the magnifying glass: What does the OCC’s raid on distribution giants mean?

The intervention of the Office of Competition and Consumer Protection (UOKiK) at the headquarters of Polish distribution leaders…

Scanway leaves NewConnect. Strategic move by the deep tech giant to the main floor of the WSE

Wrocław-based Scanway is trading its position as the leader in liquidity on the NewConnect market for the status…

A new course for Wrocław IT: SI-Consulting sets its sights on integration under the AKQUINET banner

The Wrocław-based company SI-Consulting is ending its period of independent branding and fully integrating with the international AKQUINET…

Pragmatism instead of optimism. How Polish trade escapes costs in AI

Polish retailers are abandoning image-driven innovations in favor of hard pragmatism, seeing technology as the only way to…

AI sovereignty in Polish: How not to be held hostage by digital giants

Poland faces a crucial choice: whether to remain a passive consumer of global AI solutions or to actively…

The myth of invulnerability is over. Microsoft has opened the FBI’s BitLocker data vault

Microsoft's decision to hand over BitLocker encryption keys to the FBI as part of an investigation in Guam…

Euro penalties and new moderation duties. Ministry of Digitalisation prepares DSA implementation

Poland is catching up in regulating the technology market by introducing a two-stage plan to implement the EU…

The twilight of the 5G era? Ericsson chooses financial engineering over expansion

Ericsson's strategy is evolving from aggressive competition for 5G market share toward rigorous financial discipline and margin protection.…