Natalia Zębacka

Redaktor Brandsit

IT jobs for beginners: AI an opportunity instead of a threat

The long-standing stagnation in the job market for entry-level programmers—triggered by the end of the era of cheap…

OpenAI presents GPT-5.4-Cyber. A response to the Anthropic project

OpenAI’s decision to relax restrictions on the GPT-5.4-Cyber model is a direct attempt to take the lead in…

NVIDIA introduces Ising – AI as an operating system for quantum processors

NVIDIA is tackling the greatest weakness of quantum computers by introducing the Ising family of models as the…

Amazon is buying Globalstar for $11.6bn. It wants to catch up with Elon Musk’s Starlink

The $11.6 billion acquisition of Globalstar is the most serious attempt yet to challenge Starlink’s dominance, giving Amazon…

Novo Nordisk enters into partnership with OpenAI for drug development

Novo Nordisk has formed a strategic partnership with OpenAI to integrate artificial intelligence into every stage of its…

Global decline in smartphone shipments. Why is Apple the only one growing?

As the global smartphone market buckles under the pressure of component shortages and geopolitical tensions, Apple has dominated…

IBM drops demographic targets. Lesson from the settlement for which the giant paid $17m

IBM’s $17 million settlement with the Department of Justice draws a new, strict line between corporate diversity policies…

Orange Poland dominates the 5G market. More than 5,600 stations by the end of 2026

Orange Polska is scaling up its 5G infrastructure, planning to increase the number of base stations in the…

Central European property market rebounds. Poland and the Czech Republic lead the way

Rynek nieruchomości inwestycyjnych w Europie Środkowo-Wschodniej odzyskał impet, zamykając 2025 rok z najlepszym wynikiem od sześciu lat i…

XTB expansion: options trading debuts in Spain and Germany

XTB has moved beyond competing solely for the mass market, shifting its focus to the segment of advanced…

Why is connectivity alone not enough? The new role of telecoms in B2B

Businesses are moving away from viewing connectivity as a product and are beginning to see it as the…

SIGNIUS automates e-stamping of documents in Germany

Polish company SIGNIUS is challenging Western trust service providers by rolling out its proprietary mass document sealing system…

SaldeoSMART survey: Small businesses increasingly less confident in KSeF

The roll-out of KSeF in the SME sector has coincided with a marked decline in enthusiasm among business…

4 new organisations in PIIT

The Polish Chamber of Information Technology and Telecommunications is strengthening its position as a key technology hub by…

The job market in Poland: The most desirable qualities of candidates

Polskie firmy odchodzą od tradycyjnego kultu wąskiej specjalizacji na rzecz kandydatów wykazujących ponadprzeciętną zwinność intelektualną. Najnowsze dane ManpowerGroup…

How ON LEMON increased production by 35% with an ERP system

The rapid expansion of Katowice-based ON LEMON into 20 international markets exposed the critical limitations of management based…

How do you effectively protect your company data? Tips for World Backup Day

Although statistics on lost storage devices have improved over the last two decades, the physical loss of equipment…

Huawei 950PR – New Nvidia rival conquers China’s AI market

Huawei is breaking Nvidia’s monopoly in China with the launch of the Ascend 950PR chip, which has won…

New digital trade rules: 66 countries bypass WTO blockade

A group of 66 impatient nations has broken the long-standing deadlock at the WTO by implementing the first…

Child safety online. Courts hit back at social media giants

Landmark rulings in California and New Mexico mark the end of an era in which tech giants could,…

China chip market 2026: AI drives record growth

Whilst global attention is focused on the race for the most advanced processors, China’s semiconductor sector is capitalising…